Offering accessible sports facilities makes sense. Because that’s how you win new customers!
The answer is simple: Actually, almost all of them!
The Austrian Disabled Sports Association, for example, lists more than 30 sports for which accessible sports offerings, including training, are available: From basketball and equestrian sports to rowing and judo.
At the Paralympics, the Olympic Games for athletes with disabilities, there are 22 summer and 6 winter disciplines.
But simply hiking and biking are also popular sports.
Sure, designing a wheelchair accessible funicular and alpine hiking trail can be quite costly. However, young families also benefit from being able to enjoy the mountains with toddlers in strollers.
But there are many possibilities for accessible sports offers that are relatively easy to implement with the appropriate know-how and a little good will. Clever tourism managers, hotel operators and event organizers have long since expanded their customer base:
For sure! People with disabilities are even a very attractive target group!
Accessible sports offers naturally make a destination more attractive for this target group.
The legally required accessible infrastructure is of course a prerequisite:
Is it possible to travel by train? Are there barrier-free accommodations and restaurants? Information in audio format?
What about curbs, ramps and tactile guidance systems?
So if you want to attract people with disabilities as regular guests, you should score points with well thought-out extras. Extras, that also offer all other guests more comfort, such as threshold-free crossings, large, floor-level showers or talking menus.